Leadership

Dare to Be Different: 5 Ways to Add Value to Others

Dare to be Different: 5 Ways to Add Value to Others

Dares are common among children at play. They dare each other to do something outlandish or out of the norm. But these same children may grow up and lose the nerve to take on some dares, because the societal repercussions are significantly greater as an adult.

Differences are necessary in providing complementary traits to create a fully functioning system. The human body is comprised of many different internal and external parts, each with their own specific purpose, that follow the brain to perform smoothly. A symphony is comprised of many different sounding instruments, some with significant parts and others with smaller parts, each eliciting a beautiful sound, when properly following the conductor and the music.

In the same way, each of us bring differences to our teams and organizations. We each may function in seemingly important ways, or in miniscule and replaceable ways, but nonetheless are each vital to the overall success of a team. Failure to share your full value with the team, may result in missing an opportunity for innovation, inability to meet clients’ needs, or overlooking costly design flaws. As leaders, it’s important to prioritize the growth and development of each team member’s differences to draw out their value to the broader organization.

I had a stark reminder of this while watching a recently released movie, Concussion, starring Will Smith, which followed the true story of Dr. Bennet Omalu, a forensic pathologist who discovered a neurological deterioration similar to Alzheimer’s disease in the brains of deceased pro-football players. He named this chronic traumatic encephalopathy (CTE) and published it in a medical journal. Faced with public denial of his findings, he worked to raise consciousness about the long term risks of football-related head trauma.

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10 Key Questions for Leaders – Part 2

10 Key Questions for Leaders – Part 2

Leaders are faced with a myriad of issues each day, but one of their most critical responsibilities is to step back from the urgent and focus on the important. They must achieve a balance between the reactionary crisis mode and the proactive planning mode. This means pausing and reflecting on how they’re influencing behaviors to ensure the right outcomes. To accomplish that, there are 10 key important questions that, properly addressed, will strengthen both their leadership and their organizational effectiveness.

  • Engagement. How do you engage your team in what you’re trying to accomplish? Engagement is based on an emotional connection that energizes those involved to work toward a common goal. Competitive rowing teams, known as “sculling in crew” require all rowers to move in exact cadence with the leader for an efficient stroke. The leader is responsible for steering the boat, encouraging the crew and monitoring the rate of progress. Everyone knows their role and knows who to follow, and engagement is an important key to winning. Contrast this with a scenario where everyone is rowing at their own pace. They’re working at it, and they’ll make progress, but not nearly as fast because their behaviors aren’t aligned. Similarly, as the leader you must ensure that your team clearly understands the goal and that their efforts are coordinated, collaborative, and complimentary. This means making sure they buy into why the goal is important, and contribute their ideas on how to best accomplish it.
  • Innovation. Are you creating an environment that encourages new thinking? Innovation involves taking existing ideas, processes or products and combining them in new and different ways to meet customer or market needs. For example, electric vehicles are innovative. Some companies have innovation labs, or innovation hours (i.e. hackathons), but this approach ultimately needs to be embedded in the culture of the organization. New ideas must be nurtured and encouraged. Carl Winans, Co-Founder of Mega Tiny Corporation asked a good question at a conference I attended recently. “Are you creating or merely consuming?” In other words, do you just take in information and knowledge and use it, or do you integrate it to provide new and different output that is beneficial to others? Leaders’ interactions with employees should incorporate discussions on innovative topics, soliciting ideas, encouraging them to investigate the potential for success, and when appropriate, giving them a leadership role in operationalizing their ideas. This rewards innovation and reinforces the skills requisite for success.
  • Power. Do people follow you because of your power and position, or because you empower them? If you were no longer CEO, VP, or holding your current leadership position, who among your team would still want to follow you? John Maxwell’s book The 5 Levels of Leadership explains that at level 1, people follow you because they have to. But as you move to level 5, people follow you because of who you are and what you represent. You only have power over others to the extent that they grant it to you, whether through an employment relationship, or because you meet a financial, emotional, social, psychological or physical need. Once you cease to fulfill that need, or they find someone else to fulfill it, you become effectively powerless. On the other hand, as a leader you can empower others, or give power to them, by providing them with responsibility, enabling them to do something, or equipping them to accomplish a challenge. Giving power to others generates a virtuous cycle of enabling, growth, commitment and engagement.
  • Performance. What is the correlation between your effort and your outcomes? This is a sensitive issue, because all leaders like to believe that they’re exceeding the expectations of the individuals or groups to whom they’re accountable (and we’re all accountable to someone). But there are enough situations where no matter how intellectually capable or strategic the leader, their best efforts don’t move the needle forward as much as is needed or expected. Is their skillset incomplete? Is the internal business challenge too great? Are there insurmountable external economic or market forces that can’t be overcome? Marissa Mayer joined Yahoo in 2012 amid great fanfare about how she could turn the struggling company around. Three years later, the company has had to scrap its plans to spin off its extremely valuable stake in Alibaba Group Holding, and the market is currently valuing Yahoo’s core business at less than its cash on hand. While Mayer has upgraded content and worked to boost mobile revenues, some are publicly wondering how much longer the 6th CEO in 8 years will last. Opinions vary on how to return Yahoo to success, but the performance question is one that every leader grapples with at some point. And if the effort is not producing the right outcomes, it may be time to find a new opportunity where the leader’s contributions will align with strong results.
  • Change Leadership. Are you leading your organization to be nimble, flexible and open to change? Change doesn’t happen unless the leader makes it a priority. Nikesh Arora, formerly responsible for all of Google’s revenue ($29B), and currently CEO-in-waiting at SoftBank Group of Japan, demonstrated this when he was first hired to run Google’s European operations in 2004. He doubled his initial 5-year revenue projection for the region, and created the analytical tools that were eventually implemented to track the financial condition of the global business. He’s known not to suffer fools, but his enemies respect him. Instead of changing his leadership style to fit into the company, Arora shrewdly changed the leadership perspective to mirror his own. He tells entrepreneurs “Anytime you can predict your trajectory, you should change it.” Change leaders don’t wait for external forces to drive internal business strategies. They anticipate the market, technologies, economy and customer needs; develop a flexible framework and goals for the future; then ensure that the right processes, strategies, technologies, and tools are in place to get there. Change leaders hold their organization accountable for results.

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Take a Break. Make Time for a Sabbatical.

Take a Break: Make Time for a Sabbatical

Many years ago, I was fortunate enough to attain the coveted promotion that I desired in my company.  I was appointed to an executive position in a newly formed and fast growing business unit that energized me, provided a great fit and growth opportunity in my areas of strength, and stretched my mind to deal with a myriad of complex issues all at once. At the same time, I was in the final phases of a doctoral program, completing my research and writing my dissertation. Either situation by itself was intense and at times stressful; but put them together, and words can’t adequately describe the pressure to perform well.

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What Does Your Culture Look Like?

What Does Your Culture Look Like?

We live on a corner and almost every summer day as part of my morning exercise, I walk down the side street of our home. The sun is still rising. The dew hasn’t yet vanished from the grass. Everything looks fresh and green. The bushes that we so carefully planted around the perimeter of our home several years ago have grown substantially since the lawn service gave them their spring trim. As each day goes by, I realize that some parts of the bushes are REALLY growing out, and maybe it’s time for a mid-summer trim earlier than we anticipated. (more…)

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4 Keys to Thriving in an Unpredictable World

4 Keys to Thriving in an Unpredictable World

Fortune Magazine recently published its annual list of the largest U.S. corporations. Among the top 500, the names are all familiar. Only about 5% of the overall companies are newcomers or returnees. But understanding the challenges some of these companies have faced over the past years tell a clearer story of the shifting headwinds. One popular acronym today is VUCA which stands for Volatility, Uncertainty, Complexity and Ambiguity. According to writers Nathan Bennett and G. James Lemoine in the January-February 2014 issue of the Harvard Business Review (What VUCA Really Means For You), your level of VUCA reflects how much you know about your situation, and how well you can predict the results of your actions. (more…)

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What’s in Your Portfolio

What’s In Your Portfolio?

A portfolio is generally understood as a collection of valuables; whether artistic drawings, important papers, or financial investments. It reflects the talents and treasures of the owner, and is generally carefully cultivated and added to over a period of time. But to increase the treasures in your portfolio, you must first focus on increasing your talents.

A recent issue of Forbes Magazine featured The Best Investment Advice of All Time, which profiled insider tips from some of the financial industry’s best known thought leaders. These were financial gurus such as T. Rowe Price, Jr., George Soros, Sir John Templeton, David Tepper, Sam Zell and Warren Buffett who built their professional expertise and personal portfolios based on their intellect and abilities. They had to invest in their talent before building their treasure.

These talents or skillsets include knowledge, wisdom, abilities, experiences and interests. And most of all they include your innate gifts, those characteristics endowed upon you from birth that attract you and compel your learning decisions. Properly applied they develop and produce treasures.

Your Talents Form A Foundation For Your Treasures

Building and investing in a portfolio of talents is equally important as your portfolio of treasures. Here are several great examples.

Jeff Maggioncalda – courtesy of www.FinancialEngines.com

Several decades ago when Jeff Maggioncalda was newly married, he created a simulation engine to model the results of one million Monopoly games to generate the probabilities and payoffs for its various properties, and used this as a cheat sheet to beat his wife at the game.  Later, Jeff used his ability to develop simulations to found Financial Engines, a company which provides financial advice to almost 800,000 employees at 553 large employers. Because Jeff invested in himself first he was able to transform his ideas and skills into a lucrative business, and build his portfolio.

 

 


 

Floyd Mayweather, Jr. courtesy of Wikipedia

Floyd Mayweather, Jr. is the world’s highest paid athlete with $105 million earned in the boxing ring over the past year. According to Wikipedia, he is currently undefeated as a professional and is a five-division world champion, having won ten world titles and the lineal championship in four different weight classes.  His father, a boxer and trainer, started taking him to the gym as soon as he could walk, and fitted him for his first pair of boxing gloves at the age of seven. Floyd developed his skill by investing years of practice in the gym, but it was fueled by an innate love for the sport. This propelled him to his current position atop the list of highest paid athletes, with a portfolio to match.

 

 

 

 

Sarah Ketterer courtesy of Columbia Business School

Sarah Ketterer was born into the investment world. Her father, John Hotchkis, founded several successful asset management companies where she worked during the summers; but she didn’t initially pursue a career there. After several educational and professional shifts, Sarah eventually became interested in understanding and organizing the data used to make investment decisions, and joined her father’s firm to start a new international equity arm. From there, she and a partner developed a new model of money management, and in 2001 started their own international asset management business. Their unique approach which combines quantitative computer program probability predictions with fundamental analysis of stocks has paid off, and in the past 18 months their assets have more than doubled to $33 billion.

Leave a Legacy

The typical result of building a successful portfolio of treasures is to bestow it upon your heirs, or to donate it to a worthy cause. Some have amassed family fortunes in a trust for generations to come. Others have joined Bill Gates’ and Warren Buffett’s Giving Pledge, a commitment by the world’s wealthiest individuals and families to dedicate the majority of their wealth to philanthropy. Whether your portfolio is valued at $10,000 or $10 million or $10 billion, if properly managed its value may outlive you.

Similarly, a successful portfolio of talents can add value to others and provide benefits for those around you and for future generations. Inventors and innovators like Steve Jobs, George Washington Carver, and Thomas Edison have proven this already.

So what’s in your portfolio of talents, and how will that transfer to your portfolio of treasures? What assets do you have in terms of your skillsets, abilities, interests, and experiences? Whether you’re just holding a job, or in the midst of a successful career, it’s important to hone in on those elements upon which your success has been or can be built. Doing so will not only drive the right decisions to maximize your future personal development and professional career choices, but will enable you to provide lasting benefit to others in their growth and development.

Copyright 2014 Priscilla Archangel

Read Forbes Magazine’s June 30, 2014 issue for more information on Maggioncalda, Mayweather and Ketterer. Learn more about Mayweather’s early years here.

 

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From Irritation to Innovation

From Irritation to Innovation

Elizabeth Holmes hates needles.  To her, the idea of being poked by a needle and withdrawing blood is more than just unpleasant.  When she knows that she has to give blood, she becomes consumed and overcome with the thought until it’s finally over.

So it should be no surprise that at age 19 she founded Theranos, a ground-breaking blood diagnostics company that 11 years later is worth more than $9 billion. The company has patented its secret technology of performing 200 different blood tests (soon growing to over 1,000 different tests) without using a syringe.  They use a few drops of blood drawn using a finger stick to minimize discomfort, and collected in a “nanotainer”; a container the size of an electric fuse. Her board is stocked with powerful blue chip members including former cabinet secretaries, former U.S. senators and former military brass. Theranos’ innovative technology is poised to transform health care technology at no more than half the cost of similar tests using current technology.

Holmes leveraged a process that irritated her to innovate a new method of getting it done.

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Tony Fadell was building a vacation home for his family.  One of the seemingly mundane decisions was selecting thermostats, but he wasn’t satisfied with his choices. So he developed the Nest Learning Thermostat, a digital and WiFi enabled device that conserves energy by learning its owners’ habits. He also designed the Nest Protect which uses new technology to detect smoke and carbon monoxide.

Fadell’s real goal is to use technology to redesign and control all technology in the home.  He was successful in raising startup capital as a result of his Apple pedigree, and extensive connections in Silicon Valley. He previously led the team that created the iPod, thereby rejuvenating Apple and transforming the music industry (yes, I love iTunes), and assisted in the development of the iPhone. Fadell left Apple in 2008 (along with his wife who was an HR executive there) and his thermostat irritation became the epiphany to innovate his next career move. As evidence of his success, Nest was purchased by Google earlier this year for $3.2 billion.


Innovation Mindset

Holmes and Fadell were irritated by processes and technology that others accepted as status quo. Obviously this wasn’t just a minor irritation either. Most of us would have dismissed it, avoided it, complained a bit while it was on our minds, then moved on to what we believed were more important things. We would think that change wasn’t needed, or that technology couldn’t effectively be applied to it and scaled for use. Instead, they saw it as a challenge and took the opportunity to do something about it. They had a mindset for innovation that they applied to their environment.

At the time, Holmes was a sophomore at Stanford, and according to her chemical engineering professor, viewed complex technical problems differently than other students.  She dropped out shortly thereafter and persuaded her parents to invest her education fund into the business start-up.

Fadell’s tenure at Apple was distinguished by asking lots of questions, challenging Steve Jobs, and building his network in the “valley” outside the company; something normally reserved for Jobs himself. He didn’t conform to the typical concept of the Apple executive.

The Key to Innovation

So what is the key to your innovation?  What is it that irritates you, but you find it difficult to simply walk away or ignore it. Instead, you keep trying to figure it out. This may be your opportunity to move from irritation to innovation; to find new approaches to address old ways of doing things. Though Holmes and Fadell applied innovation on a large scale, you can easily do this within a smaller sphere of influence; in your work team, organization, community group or family. Here are a few simple steps.

  1. Tap into what’s irritating you.  What problem needs to be solved? Chances are it’s right in front of you.
  2. Find the benefit. Who will it add value to? Identifying your stakeholders will help you to target what action to take, and encourage you to stick with it for their benefit.
  3. Ignore the naysayers. What do you believe is possible? If you don’t have faith in yourself, no one else will either.
  4. Identify all the assumptions associated with the status quo. Why do people do it this way? Calling them out individually helps to break the innovation opportunity down into workable sizes for better analysis.
  5. Methodically challenge each assumption. Why? Why? Why? Why? Why?  By the time you’ve asked “why” five times, you’ll uncover some suppositions that really don’t have a strong foundation.
  6. Think of a new approach. What if we did it this way instead?  Then think of another different approach.  This practice gets you into the mode of change.

If you’re really irritated, true innovation will typically involve transformation, not evolution. It will yield a totally unexpected outcome that represents a leap ahead, not just a step forward.  So embrace that impatience and exasperation with the current situation, and press forward to a new mindset of innovation.

Read the articles on Elizabeth Holmes and Tony Fadell in the June 12, 2014 issue of Fortune.

Photo courtesy of iStockphoto

Copyright 2014 Priscilla Archangel

 

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Lead with Your Why

Lead With Your Why

In his book Start With Why: How Great Leaders Inspire Everyone To Take Action, Simon Sinek describes our why as “our driving purpose, cause or belief”.  This why never changes, no matter what we do. A critical role of leaders is to define and communicate the why of their organization in a way that unites the leadership team and all employees around it. A shared why among the leadership team translates into alignment and consistency in decision making regarding the company’s products and services. It drives brand marketing; financial and legal matters; and treatment of employees, customers and shareholders. A shared why will also keep the organization focused on what they’re doing and how they’re doing it. This becomes a standard or benchmark against which all strategies are measured to ensure they deliver on the brand promise.

Start With Your Why

When Bill and Melinda Gates we seeking a new CEO to lead their $40 billion foundation, they led with their why when they enticed Susan Desmond-Hellmann to accept the position. At the time she was passionate about her role as chancellor of the University of California at San Francisco, thus wasn’t initially interested. But after two months of conversations, she decided to accept the role because their vision, mission and plans gave her an opportunity to be a part of a team that could change the world. The interview process between the Gates and Desmond-Hellmann cinched the deal because it brought out the shared why that motivated each of them to action.  While it was possible for the Gates to find someone capable of performing the role as CEO of the world’s second largest foundation, it was even more important to find one who shared their why, who shared their passion for improving the lives of women and girls in developing countries, and eradicating disease. And sharing that why made all the difference.


Rapper and music producer Dr. Dre (Andre Young) champions the why for the Beats by Dre brand, and Beats Electronics, which was co-founded by he and music mogul Jimmy Iovine. They produce the high-priced Beats headphones and provide a streaming music service. Dr. Dre maintains a focus on what’s “cool” by ensuring they have the best quality sound, and overseeing marketing strategies in minute detail. He’s known as a perfectionist, a workaholic, and eschews market research in favor of his gut instinct, which has paid off handsomely for him in past music endeavors. This was reinforced when Apple recently purchased Beats Electronics for $3.2 billion.

Steve Jobs was similarly known for avoiding market research because in his opinion, the customer doesn’t know what they want until someone shows it to them (yes, I didn’t know how much I needed my iPad until I got one). Jobs was famous for his product launches where he educated customers on the capabilities of new products and how it would help them. He spoke from the passion of his why instead of using a hard sell mode.

Know Your Why

The leadership of the Gates, Dr. Dre and Steve Jobs to define and communicate their company’s why attracts others who share the same why, and want to help them bring it to life. The why attracts customers to products and employees to positions. We identify with companies and brands that share beliefs similar to ours, that support causes we believe are worthy, and that provide services we feel are valuable. It takes focus for leaders to be clear about their why and to continuously steer their organizations in that direction, avoiding distractions and seemingly logical arguments to veer off track.  It requires a deep-rooted understanding of what you want to accomplish, and a personal belief in your ability to do so. It requires the ability to block out the glittering lights of other leaders’ why, that may look cool, but doesn’t match your passion and motivation.

The driving cause or belief of your organization should evoke emotion and passion. It should be motivational. Sinek says that making money is the result, not the cause, and companies should think, act and communicate starting with their why. It engages employees and customers. So though you may think is obvious to all your stakeholders, take a moment to query those around you. If you’re not hearing consistent responses there’s an opportunity to provide clarity to your team and begin to drive that through all their decisions.

So know your why. Show your why. Grow your why.

Photo courtesy of iStockphoto.

Copyright Priscilla Archangel 2014

Read about Dr. Dre and Apple here.

Read the interview with Melinda Gates and Susan Desmond-Hellmann in Fortune here.

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Who’s in Your Garage?

Who’s In Your Garage

There’s a story that someone once asked Bill Gates where his greatest competition was. The expectation was that he would mention another major high tech company competing for the same business.  Instead, Gates said he was more worried about two guys in a garage; quite the antithesis of the presumed response. Why should he be concerned with two guys in a garage?

Because there are people like John Nottingham and John Spirk, who founded their namesake company in 1972, in a garage (several years before Microsoft was born).  After graduating from the Cleveland Institute of Art, they declined offers from well-respected and established companies to instead strike out on their own and form their namesake company. Their objective was to design products using a different business model.  Instead of creating products and then trying to sell them to other companies or customers; they invited companies to bring their product predicaments to the Nottingham Spirk Innovation Center.  They then engineer solutions for these companies and receive payment in the form of royalties on sales, or a flat rate up front.

Today they’ve moved from the garage to a converted church building in Cleveland, Ohio, where with a small team of 70 people, they’ve amassed over 900 patents to their credit. This includes repackaging Purell hand sanitizer, developing the Twist and Pour paint can for Sherwin Williams, developing Dirt Devil products, Scott’s Snap Lawn Spreader, the Unilever Axe Bullet, Swiffer SweepVac, and the Crest Spinbrush.


 

Garage Thinking

One obvious question is why companies like these weren’t able to solve their product dilemmas internally.  My guess is that they needed an external perspective and focus; literally, someone to help them think outside their corporate box or mindset. They needed to be able to think like they were in the garage by starting from the beginning and taking a fresh and different approach.

Think about it. As leaders, how many times have we had a product or process dilemma where we needed a simple, but elegant solution? We come at it from every angle we can think of. We brainstorm, use mindmaps, and other elaborate problem solving techniques.  But when we casually mention the issue to someone totally unconnected to our organization, they quickly come up with a new perspective on how to solve it. Sometimes their suggestion is so simple that we initially dismiss it, because after all they don’t understand the complexities, rules and processes of what we do. But in reality, the customer needs uncomplicated answers, not encumbered by the back office complexity of how we got there.

Sometimes we find a need for this in our personal lives. How many times have you been thinking though a major decision, or wondering how to handle a situation.  You labored with it, until one day you mentioned it to a friend, loved one, coach or even a total stranger.  Maybe they only asked you one question, but it was so perceptive and insightful that almost instantly, you had the answer. You knew what to do.

The Magic of a Garage

So back to the two guys in a garage.  There’s a slew of companies that started out in the proverbial garage like Amazon, Disney, Apple, Hewlitt Packard, Google and Harley Davidson. A couple of guys and gals, slogging through a problem that no one else perceived as a problem or took the time to resolve.  They took risks because at that point they had nothing, so there was nothing to lose. They had few predispositions as to how their project should operate because it had never been done before. There was no bureaucracy or lengthy decision making process impinging on their activity.  The boundaries of imagination were wide, and the possibilities for development and integration of technology were unlimited.

Sometimes, in the midst of all the business challenges and demands on our time, we need to find time to become two guys in a garage.  Find that spot where we can innovate, concentrate, create, and view situations from the perspective of a learner to come up with an answer.  Or find a few people on our team who can work on the issues without being encumbered with an expected solution; who can innovate, inquire, and integrate to arrive at the best answer. So who’s in your garage?

 

Read the Forbes article for more information on the Nottingham Spirk Innovation Center

Photo courtesy of IStockphoto

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New Ideas, New Work

New Ideas, New Work

Recently, while perusing Forbes Magazine’s list of the top 30 Under 30 people in 15 different industries, I was struck by how many of them were listed as “founder” of a company. In industries such as Media, Technology, Energy and Industry, Food and Drink, Education, and Social Entrepreneurship, more than half the individuals held this title.  In Sports, Music, Hollywood Entertainment, Art and Style, independent individual contributors comprised the majority of the list.

Many in this millennial group of 30 Under 30 have rejected the traditional notion of graduating from college and finding jobs. Instead they have used the campus environment to facilitate networking to create their own jobs.  They have avoided the conventional corporate environments in favor of unconventional workspaces and work relationships, like living and working in the same space to increase productivity and connectivity.  They have pushed back on the established methodologies of getting things done, and created new pathways to purchase art online and process financial transactions.

Their advantage obviously is that they aren’t entrenched in a “this is how you do it” mindset.  Their educational process and developmental upbringing likely placed greater emphasis on creativity instead of conformity. Research shows that millennials as a group, are less interested in considering a career in business.  According to an article by Shama Kabani in the December 2013 issue of Forbes, millennials are projected to comprise the majority of the workforce by 2025, however data from Bentley University’s study on the preparedness of college students to move into the workplace shows that:

  • 6 in 10 students say they are NOT considering a career in business, and 48% said they have NOT been encouraged to do so.
    • 59% of business decision makers and 62% of higher education influentials give recent college graduates a C grade or lower for preparedness in their first jobs.
    • 68% of corporate recruiters say that it is difficult for their organizations to manage millennials.
    • 74% of non millennials agree that millennials offer different skills and work styles that add value to the workplace.
    • 74% agree that businesses must partner with colleges and universities to provide business curriculums that properly prepare students for the workforce.

This data, and the accomplishments of the 30 Under 30 speak loudly about how current organizations must adapt to and embrace the future generation both as employees and as customers, to be able to leverage their ideas and intellect to solve problems, and effectively compete in the marketplace.

A New Model

Many companies still operate based on the old model of experience taking priority over innovation at the individual employee level.  Employees with greater technical, policy or process knowledge, and therefore experience in a particular area, teach the younger people how the organization works. Such companies may externally broadcast their innovative products and methodologies, but internally they muffle creativity at the expense of familiarity. Instead they need to place innovation and creativity of the culture and work style on par with their innovative products and services. Those who fail to adapt and become more flexible will pay the price of failing to keep pace with the speed of technology and change.

A glaring example of this is Eastman Kodak, which filed for Chapter 11 bankruptcy protection two years ago in January 2012, after more than a decade of falling sales and stock prices.  Kodak, a name long synonymous with photography, didn’t go bankrupt because people stopped taking pictures, but because they couldn’t adapt to the new way pictures were being taken.  People started using their smart phones to capture, send and store pictures electronically, instead of solely using traditional cameras and hard copy prints.  Twenty months later, Kodak has emerged from their restructuring transformed into a technology company focused on imaging for business, in a way that will hopefully produce better corporate results.

Preparing for the future

So what about these 30 Under 30? Instead of just talking about new ways of doing things, they take new ideas and develop them into marketable strategies, trends and entrepreneurial ventures.

For example, Carter Cleveland (#1 in the Art and Style category) founded Artsy as a student at Princeton when he realized that there was no quick and easy way online to find art for his dorm room walls.  His website now provides more than 85,000 works of art from 1,800 museums, galleries and foundations. Most of it is for sale and he also recommends artists to users.  (This is an idea I’m sure I could have thought of, but would I have done anything about it?)

So how are you leveraging innovation, creativity and technology in your team or organization to capture the next NEW idea or process? How are you finding new and different ways to meet customers’ needs? Are you developing intrapreneurs (in all demographic groups) who will keep your team fresh, or are you attracting entrepreneurs who will collaborate on new ways to accomplish organizational objectives?  Whatever your strategy, recognize the value of new ideas and build a culture that embraces the new world of work for millennials.

 

Photo from iStockphoto

Copyright 2014 Priscilla Archangel

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