December, 2012 | Archangel & Associates

Game Changer

December 31, 2012

Priscilla Archangel

Capability, Leadership

Game Changer

A simple act…

An interesting project…

A problem to be solved…

A wish to be granted…

Something you did that started small. You followed your interests and desires, taking one step that turned in to two, four, twelve, fifty or one hundred steps. You didn’t realize the significance of that first act, nor that it was rooted in a deeper desire or passion. All of your steps prior to this time prepared you for this moment, even when the path was circuitous, hilly, and filled with signs that said “Stop”, “Yield”, or “Caution”. Yet it brought you to the point of influencing the lives of many others; changing the way people approach a problem, learn or behave; or freeing them to accomplish their goals. Like a rock tossed into the ocean can ripple into a wave on the other side of the ocean, your simple act flourished and thrived into a movement, a game changer. You changed the rules of operation, and disrupted the normal system with a positive impact.

The Khan Academy

Salman Khan is an example of this. Khan is the founder of The Khan Academy, a company with over 3,600 brief free instructional videos on topics including math, science, computer science, finance and economics, humanities and standardized test prep, designed to help students of all ages learn about these topics at their own pace. According to a recent article in Forbes, over the past two years Khan’s videos have had 200 million views. There are currently 6 million unique students per month who visit the site, and over 750 million problems have been solved over the past several years. As a non-profit organization, they’re supported by foundations and individuals such as The Bill and Melinda Gates Foundation, venture capitalist John and Ann Doerr, the O’Sullivan Foundation, Reed Hastings, Google, and the Windsong Trust. Khan has pledged that the company will not go public despite the urgings of several venture capitalists who see the potential for significant profit.

It all started out when Khan began posting YouTube videos to facilitate tutoring sessions with his cousins. Even though his video viewing audience grew to tens of thousands each day, he still looked at this as a hobby. He grew up poor in Louisiana raised by his mother and was mathematically gifted. He gained acceptance to MIT, completed an M.B.A. from Harvard and became a hedge fund analyst. During this time he supported his wife through her medical training while caring for his baby son. He quit his job when he realized the impact his videos had on helping students learn. Khan continued working on videos in a bedroom closet for ten months until Ann Doerr wrote him his first check for $100,000. The rest, as they say, is history.

Now with a $7 million budget, and a staff of 37 people headquartered in Silicon Valley, Khan is changing the education game. His ability to reach millions of students cheaply via the internet using inexpensive tablets (particularly important in developing nations), on a wide range of subjects is generating a growth spurt in online education. Khan Academy has proof of the efficacy of their teaching videos, and the global reach to provide high quality education for a small fraction of usual costs. Other universities and faculty members have similar results as courses at Harvard and Stanford offered online drew well over 100 thousand students each and provided a quality of learning equal to what they would have received in the classroom. According to the Forbes article, Khan has a vision for radically changing the education system of the future, and is referred to as “the most impactful educator in the world”. All this, even though he’s not a traditional educator by training.

What’s Your Game?

It doesn’t appear that Khan planned this business or career, but it grew out of his passion for teaching concepts in an easy to understand format. He recognized a problem around him, cared about how others were dealing with it, and decided to do something on a small scale without even thinking of the potential for growth. His passion was so great, and his impact so effective that he is playing a significant role in changing developing a new approach to education. He recognized the changes in how people communicate, learn, interact and apply that learning, leveraging the increasing electronic capabilities of the millennial generation. So Khan seized the moment and made the most of it. He took a leap of faith and leveraged his leadership abilities to help others learn more productively. He’s changing the game.

How are you changing the game around you? It typically begins with a paradigm shift, moving from acceptance that something in your environment must continue as it is, to challenging it to be different. This may be seen as disruptive to others, and such disruption normally causes a level of discomfort in those who are used to the status quo or have a vested interest in things remaining as-is. Disruption can be unconstructive, chaotic and threatening. But when you find a constructive approach to addressing a worthy cause, and with enough momentum and support, you can metaphorically move the car out of the rut and onto new higher ground.

So what are you passionate about, concerned about, interested in, desiring to be different? And what are you constructively doing about it? Do you have a vision for the future? Are you helping someone else accomplish their vision? Do you have faith in your ability to make a difference in the lives of others? Then you too can be a game changer.

Reference: One Man, One Computer, 10 Million Students: How Khan Academy Is Reinventing Education by Michael Noer. Forbes Magazine, November 2, 2012.

Business Values Add Value

A recent interview with Jack Dorsey, the billionaire founder of two well-known tech companies, Twitter and Square, in the November 5, 2012 issue of Forbes, provided insight into one of the keys to his success as an entrepreneur. Twitter has 500 million members communicating across the globe. Square has changed the way 2 million businesses handle financial transactions, and Starbucks is expected to exclusively use that technology in their U.S. stores in the near future. At Square’s San Francisco headquarters, employees work at rows of desks in open spaces, or at tall tables; and conference rooms are glass enclosed. Dorsey spends 90% of his time with people who don’t report to him, and does a lot of his work at these tall tables in an open space so that he’s easily approachable. He also requires that at any meeting where more than two people are present, one of the attendees must take notes and send them to all the employees. This open style of communication and interaction is important to Dorsey because he believes in serendipity; that his team learns just by spending more time around each other. This has become a core business value for his companies, and drives how they operate.

Core Values

Bruce Gibney and Ken Howery identify core values as one of Four Things to Get Right When Starting A Company in the May 9, 2012 issue of the Harvard Business Review. In particular, they state that when teams develop, they must quickly decide how they want to do business, because culture seems to become entrenched after about 24 employees are hired. Coherent and clearly communicated business values improve the quality, efficiency and consistency of decisions throughout the organization. Founders, leaders and employees are able to use them as a basis for ensuring alignment and proper direction when considering different courses of action.

For new and developing businesses, values are best developed up front along with the business concept and processes. They should be the guiding force, not the lagging afterthought that explains how they do business. Not only is this important for the individual entrepreneur who may be the sole employee (solopreneurs), but as the business grows, that entrepreneur must be able to clearly identify and communicate core business values when interviewing prospective employees, and establishing business processes and organizational norms. They are communicated to others through marketing and branding strategies, policy decisions, workplace norms and customer interactions.

The process of identifying and developing core business values requires thoughtful discussion among the founding leaders of a growing business at each step of the process. Solopreneurs might have these discussions with a business coach or consultant. The point is to think through all aspects of the business process and how the business promise will be fulfilled and aligned with the business values. They are typically very personal based on the priorities and preferences of the individual leaders.

Such discussions may be ongoing as the business evolves and grows. Throughout the process of adding more employees, customers and stakeholders, these values are communicated through behaviors and decisions. Just as leaders are at the core of establishing business values, employees are at the core of fulfilling the promise of the business values. Thus it’s important to engage them in understanding how their behavior contributes to and support values.

Start the Discussion

Consider the following questions.

How will my product provide value to my customers?
What are my quality standards and how will I ensure that they are reinforced?
What criteria will I use when deciding who to collaborate with or to do business with?
How do I want to serve my customers? How do I want them to remember me?
How and what should my employees communicate with one another, and how do we establish our work processes and environment to support that?
What are our financial resources and options?
What are my leadership styles and attributes, and how will I make sure that my employees are motivated and engaged?

Gibney and Howery cite Facebook’s “focus on impact” as an example of explicit business values or principles guiding a company in a more successful direction. Facebook’s 5 core principles are Focus on Impact, Move Fast, Be Bold, Be Open, Build Social Value. Theirs is almost more of a social mission than a business focused on revenue.

Whether you lead a business, non-profit organization, work team, volunteer organization, or your family, take the time to think through your core values. Define and discuss them with your stakeholders, and ensure alignment in all your decisions. As you collaborate with others, ensure that they share similar values. Clearly defined, shared values are a critical part of your personal and professional success.

Read the Forbes article at http://www.forbes.com/sites/ericsavitz/2012/10/17/jack-dorsey-the-leadership-secrets-of-twitter-and-square/

Read the HBR article at http://blogs.hbr.org/cs/2012/05/four_things_to_get_right_when.html

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