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The Power of “Co”

The Power of “Co”

Almost all organizations operate with a singular leader at the top, whether the Chairman, CEO or President.  A few have two individuals functioning as “co-leaders”.  But how many organizations are run by a troika?  Three people working equally together to lead the team. Gensler, a global architecture, design, planning and consulting firm with over 3,500 professionals working at 44 locations in 15 countries on 6,700 projects is led by the threesome of David Gensler, Diane Hoskins, and Andy Cohen. With diverse backgrounds, they’ve worked together for 20 years, and now share the leadership role of the firm that David’s father founded in 1965. Their most notable current project is the 2,073 foot tall Shanghai Tower that was topped off in August. It is now China’s tallest building, and second in the world to Dubai’s Burj Khalifa.

What makes their working relationship even more unusual is that every two years they shift responsibilities for different aspects of the firm. Rather than align responsibilities solely around their areas of strength or interest, each of them continues to grow through taking on roles that are not in their normThree Hands Linkedal suite of skillsets. Their success is evident by their list of projects and clients, about half of which are Fortune 100 companies, and is profiled in the September 2, 2012 issue of Fortune.

What is “Co”?

Gensler’s leadership team has harnessed the power of “co”; sharing joint or mutual responsibility among two or more people. At the risk of riling dictionary enthusiasts, the opposite of “co” is “solo”, or one who leads or functions alone.  There’s absolutely nothing wrong with operating solo, or as the singular lead on a project or initiative. The decision to do so is a result of individual style, skillset, convenience, or appointment.  But let’s take a minute to explore the power of “co”; sharing accountability and authority with two or more people to lead a team or accomplish a goal.


Here are ten principles to help leaders to successfully leverage the power of “co”.

1.      Collaboration – A form of co-laboring or working together collectively to lead the firm.  This is their key word and they model its effectiveness by integrating each other’s strengths, ideas and knowledge for the good of the team.

2.      Mutual Respect – This involves recognizing each other’s value, esteeming and acknowledging one another.  In many cases, having mutual respect is the key to resolving disagreements, because it provides a basis for working toward positive relationships.

3.      Communication – Sharing information, seeking input, and ensuring clarity and alignment of purpose and direction. Cohen says they can almost complete each other’s sentences.  They also have a video meeting every Friday that is “sacred”.

4.      Likability – Shared values and interests form the basis for liking someone. It’s an intangible factor in building effective relationships. Gensler says that they’ve worked together for so long that they’ve even built a level of affection for one another.

5.      Low Ego – Some corporate leadership styles are domineering and authoritarian, based on the premise that only one person can run the organization.  Operating as a “co-leader” requires valuing colleagues as much as, or more than oneself. Since David Gensler’s father founded the firm, one might expect that he’d have the lead role, but that’s not the case.

6.      Cross-Pollination – Recognition that great ideas may come from a variety of people, and ensuring openness to receive, debate, evaluate and integrate those ideas.

7.      Perspective – Leaders who have diverse points of view on situations, events and causation can create a rich environment of discussion and debate, but too much diversity can lead to divisiveness. An underlying shared perspective is important for cohesiveness and alignment.

8.      Self-Confidence – When leaders are comfortable with who they are, their skills, abilities and particularly their limitations, they will be more open to others’ ideas and input. Insecure leaders are cancerous to the organization.

9.      Trust – This is like the oil that makes the engine run.  Without trust the organization will quickly seize up and cease to function.

10.   Cooperation – The team must work together towards a common purpose or benefit. Their actions must complement one another and be aligned toward a singular goal that is clearly understood by all.

Leverage Your “Co”

Leaders that model the power of “co” at the top, derive benefits from it at all levels of the organization. The effectiveness of their working relationship defines the culture for current and prospective employees to share information, ideas and intellectual capability, and models the behavior for others.

Of course, all organizations aren’t conducive to a leadership troika, three people working equally together to lead the team. But all organizations do need the leadership team to operate with the power of “co”, using the principles outlined above to be more effective in reaching their goals. Even the singular Chairman or CEO needs a team supporting him or her that demonstrates these traits.

So whatever your role or the size organization or team you may lead, think about how you can leverage the power of “co”.

Read the Fortune Article here.

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The Accidental Entrepreneur

The Accidental Entrepreneur

Most of what we accomplish in building a business involves balancing the right combination of the person, product and profit. The person must possess the right business and leadership skills.  The product has to be in demand for the market.  The profit comes from sufficient funding and management of resources.  But is it possible to accidentally be successful as an entrepreneur?

Auntie Anne’s pretzels is a phenomenal success and today has 1200 stores across 26 countries, with 2012 sales of $410 million. The business wasn’t a likely candidate for such success though when it was started by Anne Beiler. Anne was raised in the Amish community and when she married at 19, her only goal was to become a mother. Unfortunately, a tragic accident killed one of her daughters and her marriage went into a crisis for six years. Thankfully she and her husband were able to restore their relationship. In an effort to support other families going through similar marriage and family issues, they opened a free marriage and family counseling center in their community. To fund this initiative, they purchased an Amish-owned store that sold pretzels, pizza and ice cream for Anne to run.

Business owner holding an "open" signAnne lacked the education, financial backing, and business plan for this entrepreneurial adventure, but credits her success to her discipline, teamwork and perseverance instilled through her upbringing. Over time she improved on her recipes, narrowed the product to just pretzels, learned how to market, built a franchise operation, and found an angel investor. She credits her overall business success with using three small Ps, purpose, product and people, to yield one big P, profit. After about 17 years of ownership, she recognized that the company’s growth was outpacing her capability and capacity, and she made the difficult decision to sell it. The company still bears her name, but she has no financial interest in it.


The Entrepreneurial Knack

Contrast Anne’s skillsets as an entrepreneur with typical traits and characteristics of entrepreneurs as suggested by Kara Page of Demand Media. These traits include:

  • The ability to motivate yourself and others.
  • Integrity of your product or service, and yourself
  • Creativity to continually identify new ideas and opportunities,
  • Inquisitiveness to ask questions and engage in continuous learning about the competition and your own business
  • Willingness to fail and ability to evaluate what went wrong to keep trying
  • Sociability to meet potential clients, suppliers and develop networks.

This challenges my paradigm of the skills that are really most important to be a successful entrepreneur, because what I expected to see, but is missing from this list are the standard items like education; experience in financial management, marketing, sales, or operations; strong leadership skills, etc.  As the business grows, the entrepreneur can hire people with these skills, but in the early years, the founder/entrepreneur frequently has to be a jack-of-all-trades. While Beiler didn’t appear to have a plan for a franchise business when she first opened her stores, she seemed to possess the majority of these skillsets.

Accidental or On-Purpose

Thus Anne looks like the accidental entrepreneur. In spite of her business deficiencies, she developed a good product and created a demand for it. The opportunity propelled her forward to success, and part of the motivation was being able to use the profits to help her community.

So if you really feel a calling to entrepreneurship, but aren’t sure whether you have what it takes, are you focusing on the right skillsets? Are you shortchanging your abilities and experience? Have you creatively explored different approaches to accomplish your goal? Maybe you have a non-profit organization and entrepreneurship will provide the funding to support it.

Admittedly, there’s really no such thing as an accidental entrepreneur. People simply approach business ventures differently based on their background and perspective. The true key to success is combining the right skills with your entrepreneurial passion and calling…in essence, being on-purpose…in line with what you’re called to do. Who knows? Maybe your entrepreneurial success will be a gift to those around you.

Read more about Anne Beiler and Kara Page’s characteristics of entrepreneurs.

Photo courtesy of IStockphoto

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