strengths

Leaders are Bakers! It’s All About the Yeast.

Leaders are Bakers! It’s All About the Yeast.

My baking skills are marginal at best. I can follow a recipe to bake a loaf of bread, but if it doesn’t rise properly, I likely won’t understand why. Skilled bakers on the other hand know the secret to preparing a fully risen and delicious loaf of bread. They recognize the importance of a small but powerful ingredient…yeast. And they can perform consistently by making loaves that look and taste identical, time after time.

As a leavening agent, yeast makes bread rise and adds taste and color. It is simply a fungus that loves eating sugar. (Don’t we all?) The yeast mellows and conditions the gluten in the dough so that it will evenly absorb the increasing gases and hold them in the mixture as it’s kneaded. This expands the volume of the bread, making it rise; and improves the flavor, texture, grain, color and eating quality. But for maximum effectiveness, it needs to be stored at the proper temperature and humidity. And when making the bread, the water must be warm when yeast is dissolved, and the other ingredients cannot be too cold. (more…)

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5 Keys to Maximizing Your Personal Brand

5 Keys to Maximizing Your Personal Brand

Do you know what people are saying about you when you’re not in the room? Do you know what they think of your performance, your presence, your purpose and your personality? Rather than being unconcerned about what others think, it’s important to ensure that their perception of you aligns with how you want to be perceived. Because the answers to these questions are part of your personal brand.

Glenn Llopis describes personal brand as “the total experience of someone having a relationship with who you are and what you represent as an individual; as a leader.”1 It’s your promise that you will do what you said you will do. It’s your reputation that attracts others to you, or pushes them away. Establishing and managing your brand is an ongoing process fueled by continual behavioral inputs that remind others of who you are, what you do, and how you can support them. Leaders must develop their brand so that it validates their work and provides a platform to connect with others and accomplish their goals.

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